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On Page SEO Techniques for Higher Rankings

 On page SEO (also referred to as “on-site SEO”) is that the practice of optimizing website content for search engines and users. Common on-page SEO practices include optimizing title tags, content, internal links, and URLs.we’re getting to walk you step by step through the foremost important on-page success factors and techniques.


WHY do you have to work on the On page SEO?

Because it's an integral part of SEO which will assist you to get higher rankings, reach a much bigger audience, and obtain more organic traffic.
On-page SEO is vital because it helps search engines understand your website and its content, also as identify whether it's relevant to a searcher's query.

On-Page Optimisation


1. Page Titles

Your page titles are one of the foremost important SEO factors on your site. Each of your pages & posts should have its own unique title, which incorporates the most keywords for that page.
For example, you'll write a blog post a few new SEO that you simply have tried. it's therefore vitally important that you simply include ‘SEO’ within your post title, perhaps “On Page SEO” or “, etc.
This way, whenever someone searches for On Page SEO during a program, your post features a better chance of exposure because you've got included those keywords.

2. Meta Descriptions

Many people forget to incorporate meta descriptions for his or her pages. These descriptions are a crucial place to incorporate relevant keywords for your content, as these are used within the search results when your page is listed.

For instance, if we still use the ‘On Page SEO’ example, then an honest meta description for that page would come with those keywords and related ones. So, would be an excellent meta description to use, because it is comparatively short, whilst containing many specific keywords.

3. Meta Tags

For each of your pages, you'll include a group of keywords within the sort of meta tags. These should be all the relevant keywords of your content, which you'll have researched previously.

I use a WordPress plug-in on my sites called ‘Yoast ’. this enables me to enter all of my meta tag keywords, meta description and page title at rock bottom of every one of my posts before publishing. This simply inserts all of the knowledge into your page HTML format for you, making your life a touch easier.

4. URL Structure

Including program friendly URLs for every one of your pages is very recommended, as these bring better crawling. Shorter URLs seem to perform better in program results, however, that's not the sole factor.
URLs that include targeted keywords, also perform better. the situation of those keywords also can be a serious influence. for instance, seo.com/keyword would perform better than site.com/230/235/ etc.
5. Body Tags (H1, H2, H3, H4, etc.)
When writing your articles, you ought to hack your content into smaller sections & paragraphs to form it easier for people to read. These sections are often given heading, which is where H1, H2, H3, H4, etc. tags are used.
Generally, H1 tags are reserved for your main page title, with subsequent headings (just like the ones I even have used throughout this post) being issued H2, H3, etc. Search engines use these to work out what's important within your content. this is often why keyword rich headlines are more useful than generic ones. confirm you write keyword-rich headings within the order of priority in H1, H2, and H3 title tags. they're employed by many crawlers to differentiate important content.

6. Keyword Density
Including relevant keywords throughout your content is extremely important, because it helps search engines compute what your content is about. However, try to not excessively repeat and overuse keywords only for program robots. this will cause your site to be banned from search engines.
To avoid this, attempt to keep your keyword density to roughly 2-4%. If you discover this difficult, get out a thesaurus, and broaden your writing vocabulary. This way, you're still writing about an equivalent thing, without the danger of being banned.
7. Image SEO
Using images within your content may be a good way to form your site more visually appealing and hack boring chunks of text. you'll utilise these images to assist improve your site SEO.
All your uploaded images have titles, so treat them just an equivalent as your page titles. Including relevant keywords can help people find your site when searching on Google Image

8. Internal Linking
People often think that the sole links that count are those from other websites. While these links are important, these aren't the sole important links!
Placing links to your other website pages may be a good way of improving your site and used properly, internal links are often a useful weapon in your SEO arsenal. It also helps to create the relevancy of a page to relevant keywords and phrases, whilst also helping to extend the Google PageRank of your pages.
There are many various methods that you simply can use to enhance your internal linking structure.

These 8 techniques are just a few of the ways in which you'll improve your on-page SEO. Anyone used independently of the others won’t make much difference to your site ranking, however, when used together, they will help to enhance your site traffic.
Other Posts which will Interest You:

  1. 5 Key Tools to enhance the SEO Potential of Your Content
  2. What is PPC and How to Increase Your Ad Ranking?
  3. 4 SEO Advantages of Responsive Web Design

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